At blendandbeautify (www.blendandbeautify.com), we respect your privacy and are committed to protecting your personal data in accordance with applicable UK, EU General Data Protection Regulation (GDPR), and United States privacy laws. This Privacy Policy outlines how we collect, process, store, and safeguard your personal information when you visit our website or make a purchase.

1. Data Controller

blendandbeautify operates as an independent sole proprietorship based in Mexico, serving customers exclusively in Europe and the United States. For the purposes of applicable data protection laws, blendandbeautify is the Data Controller responsible for your personal data.

• Brand Name: blendandbeautify
• Website URL: www.blendandbeautify.com
• Data Controller Contact Email: tools@blendandbeautify.com
• Telephone: +52 844 490 9326
• Postal Address: Calle Arroyo de las Lomas, Ramos Arizpe, Coahuila de Zaragoza, 25904, Mexico

2. Information We Collect

To process orders, provide customer support, and fulfill statutory duties, we collect personal information directly provided by you during your interaction with our store:

• Contact Information: Full name, email address, and telephone number.
• Billing & Shipping Information: Delivery address, billing address, and country of residence.
• Transaction Details: Items purchased, order history, transaction totals, and order reference numbers.
• Technical & Usage Data: IP address, browser type, device details, and standard web access logs collected automatically during site visits.

3. Purpose and Legal Basis for Data Processing

We process your personal data under the following recognized legal bases:

• Performance of Contract: To handle order placement, payment verification, order packaging, and delivery fulfillment.
• Legal Obligation: To comply with statutory tax, reporting, accounting, and commercial regulation obligations in destination regions.
• Legitimate Interests: To maintain website operational functionality, prevent payment fraud, answer inquiries, and manage customer communications efficiently.

4. Payment Processing Services

All payment transactions executed through our online store are processed by our third-party payment service provider, Stripe.

When you complete a purchase, your payment credential details (such as credit card numbers or account credentials) are collected and processed directly by Stripe on secured encrypted infrastructure. blendandbeautify does not hold, store, or process full credit card numbers or raw payment authentication data on our servers.

The collection and processing of your payment details by Stripe are governed by Stripe’s privacy policies and applicable international financial regulations.

5. Retention of Personal Data

We retain personal data only for as long as necessary to fulfill the operational purposes for which it was collected and to comply with statutory legal and regulatory requirements:

• Order & Transaction Records: Retained for a standard period of up to 7 years following transaction completion to satisfy legal, tax, statutory accounting, and audit obligations in Europe, the UK, and the United States.
• Customer Support Records: Retained for up to 24 months from the date of resolution to maintain quality standard records and handle follow-up communications.
• Technical Logs: Retained for up to 12 months for website management and security maintenance.

Upon the expiration of the applicable retention period, personal data is securely deleted or anonymized.

6. Data Sharing & Third-Party Services

We do not sell, rent, or lease customer data to third parties. Personal data is shared solely with necessary service providers essential for business operations:

• Payment Processing Providers (Stripe): For transaction execution and fraud detection.
• Logistics & Postal Service Partners: Strictly for order packaging and shipping fulfillment.
• IT & Hosting Service Providers: For hosting our domain infrastructure and ensuring security.

All external service providers operate under data processing agreements ensuring strict compliance with data security standards.

7. Your Data Protection Rights

Depending on your jurisdiction (including Europe, the UK, and specific US states), you have statutory rights regarding your personal data:

• Access: The right to request copies of the personal information held about you.
• Rectification: The right to request correction of inaccurate or incomplete personal data.
• Erasure: The right to request deletion of personal data, subject to statutory retention exceptions (e.g., mandatory tax compliance).
• Restriction & Objection: The right to restrict or object to certain processing activities based on legitimate interests.
• Data Portability: The right to receive personal data in a structured, commonly used format.

To exercise any of these statutory rights, please contact us at tools@blendandbeautify.com.

8. Data Security Measures

We implement appropriate technical and organizational measures to safeguard your personal data against unauthorized access, loss, alteration, or misuse. While reasonable commercial standards are applied to protect your information, no electronic transmission over the internet or storage system can be guaranteed completely immune from risk.

9. Policy Updates

We reserve the right to revise this Privacy Policy periodically to reflect changes in legal, regulatory, or operational requirements. Updated versions will be published directly on this page with an updated effective date.